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SERVICE · COMMUNICATION

Digital communication

You bring the events. We handle everything else.

Creation, distribution, engagement and management of multimedia content on the tiivii platform.

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Digital communication

THE CHALLENGE

Owning the platform is not enough: it has to be fed every week

Many organisations invest in audiovisual technology only to find that nobody has time to schedule events, publish content and push it out on social.

  • The platform sits empty

    With nobody scheduling and publishing, the catalogue stops growing within weeks.

  • Content never gets distributed

    The event is recorded but never reaches social, the website or the local press.

  • No internal team available

    Hiring and keeping an in-house audiovisual communication team is not always viable.

WHAT IT IS

A service that makes your platform pay off

cinfo handles the tiivii system end to end: it schedules and manages event recordings, produces and publishes multimedia content on the OTT platform and distributes it across social and web.

End-to-end management of the tiivii system, from calendar to publication.

Scheduling and management of event recordings.

Production and publishing of multimedia content on the OTT platform.

Multi-channel distribution on social and web, plus video production.

A service that makes your platform pay off

HOW IT WORKS

A weekly cycle that does not depend on your team

The service runs on automatic production, so the marginal cost of each event is very low.

  • We plan the calendar

    Scheduling the events to record and broadcast, with destinations and graphics.

  • We produce and publish

    Recording, directing, editing and publishing the content on the OTT platform.

  • We distribute

    Pieces adapted to each social network, newsletter and website, on an editorial calendar.

  • We measure

    Periodic reporting on audience, consumption and performance by content and channel.

WHAT IT COVERS

From the event calendar to the audience report

  • tiivii system management

    Full administration of the platform, cameras, events and delivery points.

  • Recording scheduling

    Event scheduling, including extraordinary and long-running sessions.

  • Video production

    Edited pieces, summaries, highlights and channel-specific content.

  • OTT publishing

    Content publishing, artwork, categories, metadata and catalogue highlights.

  • Social distribution

    Format adaptation and publishing on the organisation's social networks.

  • Digital marketing

    Acquisition and loyalty campaigns built around the published content.

  • Community engagement

    Managing comments and messages and following the conversation.

  • Periodic reporting

    Audience, consumption and performance by content, channel and period.

BENEFITS

Your audiovisual investment stops sitting idle

  • A platform that stays alive

    New content every week without depending on the internal team's availability.

  • One single point of contact

    Technology, production and communication managed by the same provider.

  • Predictable cost

    A recurring service instead of per-event spikes of outsourcing.

  • Greater reach

    Every produced event becomes several pieces for several channels.

SCOPE

What the client receives each month

Scope is sized by the number of events and the channels you want to be present on.

  • Event calendar

    Monthly planning of recordings, broadcasts and publications.

  • Broadcast events

    Production and broadcast of the agreed events, with graphics and destinations.

  • An updated catalogue

    Content published on the OTT with artwork, categories and metadata.

  • Social media pieces

    Summaries and clips adapted to each social network's format.

  • Editorial calendar

    A publishing plan and copy for web, newsletter and social.

  • Results report

    Audience, consumption, community growth and performance by channel.

METHODOLOGY

How we start the service

  • Assessment

    A review of the installation, the current catalogue and the active channels.

  • Content plan

    Defining the calendar, the formats and the distribution channels.

  • Operation

    Weekly execution: record, produce, publish and distribute.

  • Review

    Periodic reporting and plan adjustment based on results.

The service runs continuously on a monthly calendar with periodic reporting. Sizing is reviewed each season against the real volume of events.

GALLERY

Content produced by the team

Production and publishing of multimedia content.
Production and publishing of multimedia content.
Distribution and engagement on social networks.
Distribution and engagement on social networks.
Pieces adapted to each platform's format.
Pieces adapted to each platform's format.

CASE STUDIES

Organisations that delegate their audiovisual operations

  • TIIVII.TV

    Over 400 matches published every weekend

    Scheduling, production, publishing and distribution of the full matchday, with over two million monthly views on social networks.

    TIIVII.TV

  • CITY COUNCILS

    Council meetings, civic events and municipal communication

    Full management of council meeting and civic event broadcasting, with portal publishing and distribution to press and citizens.

    CITY COUNCILS

  • SPORTS FEDERATIONS

    A full season published and distributed

    Competition coverage with summaries, highlights and channel-specific content for the federation.

    SPORTS FEDERATIONS

CINFO IN NUMBERS

Volume under management

  • 750events managed every week
  • +2 Mmonthly views on social networks
  • 180.000monthly views on the OTT
  • 24/7system operation and support

FREQUENTLY ASKED QUESTIONS

Common questions about the service

Do I need a tiivii platform already?

That is the usual case, because the service is built on managing the tiivii system end to end, but we can assess operating over an existing platform.

Who decides what gets published?

The client. cinfo proposes the editorial calendar and formats, and the organisation approves the plan before each period.

Does it include edited video production?

Yes. Beyond broadcasting the events, the service includes video production, summaries and pieces adapted to each channel.

Do you manage social networks too?

Yes: multi-channel distribution, editorial calendar, copywriting and management of comments and direct messages.

How are results measured?

With a periodic report on audience, consumption and performance by content and channel, which also feeds plan adjustments.

Can it be contracted for one season only?

Yes. The usual arrangement is per season or per year, with sizing reviewed against the real volume of events.

WHO IT IS FOR

Who delegates their audiovisual communication

  • Public administrations

    Institutional communication and transparency without growing headcount.

  • Federations and clubs

    Full competition coverage across the whole season.

  • Cultural organisations

    Event scheduling, archive publishing and distribution to their audience.

  • Companies

    Corporate channels, internal training and customer communication.

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LET'S TALK

Tell us how many events you run each month

We will prepare a content and distribution plan sized to your real calendar.

Request a plan